The days of simply selling merchandise on your shelves are long gone. Today, retailers must explore many creative ways to generate income. 

From rewards cards, frequent buyer clubs, monthly specials, clearance sales, store promotions, flash sales, in-store events, and crafting groups... with so many options, it can make your head swim. In this workshop, we will discuss how to choose what’s right for you and how to reach your goals. We’ll review the tools currently available on the market that you can use with your POS and website. We’ll also cover options for your promotional calendar and how to plan groups and events that can attract new customers and generate fresh income. 

Start thinking beyond just the shelf!