Franshaun is the VP, General Manager for the Specialty Program within the Lifestyle platform. In this role, Franshaun leads a cross-functional team and manages all aspects of our multi-client relationships ensuring growth and profitability within the Lifestyle Specialty space. Franshaun is strongly focused on effectively grow the Specialty programs to increase assets/sales/accounts, profitably executing growth initiatives, introducing additional products, features, channels and capabilities while enhancing the client relationships in order to retain and grow the business.

Franshaun has been with Synchrony for 10 years and has held various Commercial, Sales, Strategy & Leadership roles, helping to differentiate and diversify the business to drive future growth. She has a keen ability to bridge business objectives with strategic solutions to deliver measurable outcomes married with profitable growth.

She is a champion of diversity and actively engaged in multiple Diversity Networks. She holds a Master’s Degree in Marketing Analytics and Communication.