Name
The Business You Decide to Build
Date & Time
Wednesday, September 30, 2026, 8:00 AM - 9:30 AM
Ricky Brooks
Description

Why Independently Owned Sewing/Quilting/Fabric Shops Still Have the Advantage 

Independent Sewing, Quilt, and Fabric Retailers have survived world wars, economic downturns, recessions, and a global pandemic. Yet today, many owners believe the greatest threat to their business is online retailers, big-box stores, or artificial intelligence.

What if they're looking at the wrong problem?

Drawing from more than fifty years as a retailer, educator, consultant, and industry leader, Ricky Brooks shares the timeless principles that have helped independent retailers not only survive but thrive through every major shift in our industry.

This is not a technology seminar. It's a conversation about building a business your customers don't want to live without.

Attendees will discover why relationships still outperform price, why education remains the most powerful marketing strategy ever created, how thriving retailers build loyal communities instead of one-time customers, and why the future still belongs to independent shops willing to adapt without losing what makes them special.

The session will also explore how today's Smart Assistant tools can strengthen customer relationships, support staff, simplify marketing, and help businesses stay connected with customers long after the shop doors are closed.

Whether you've been in business for thirty years or are just getting started, attendees will leave with practical ideas, renewed confidence, and a fresh vision for the business they decide to build.

Session Type
Business Lab